Boilerplating in the Modern World

Boilerplating in the Modern World


In contemporary times, the term boilerplate is widely applied in a variety of settings to refer to a standardized method, form or procedure. For example, computer programmers sometimes speak of using boilerplate code to write a new program because modern programs can consist of billions of lines of codes, and it is virtually impossible to write such programs from scratch. 


In marketing and public relations, boilerplates refer to blocks of language in marketing materials or press releases that rarely change. Such boilerplates are often written to express a company's mission or otherwise cast it in a good light, and are commonly added to a variety of its publications, press releases or Web pages, including the About Us page on many websites.

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